Ari Galper is the creator of a truth-based sales methodology that uses live chat to create trust with online visitors, triggering significant increases in online sales. His secret method is based on his very popular no-pressure sales approach.

Ari points out there are two ways to increase your sales from your website. The first is to create a more interactive website by adding the human touch. The second is to plug up the “holes” on your website. I will share with you what I learnt.

Creating The Human Touch

What if you could have someone that was live on the website that could speak to your customers before they make their purchase? Someone who could provide assistance and help them with anything they need to encourage them to buy? Sometimes that’s all it takes to give them the assurance that what they are buying is real and genuine. Ari showed us how his Chatwise system could help any business create this and to also increase their sales conversions. It was very intriguing and it opened my eyes to see the opportunities. This is what I saw:

1. The ability to find out where these customers came from and what keyword they typed to arrive at the website
2. How to assist them with their purchase in a “non pushy” way
3. This system can be applied to any business, from ecommerce websites, blogs and even affiliate websites. Literally anywhere that had customers visiting a website.

I realised how much this system could impact any business. The idea I took with me is what could I do with a live chat system on my blog? Immediately when I got into my office the following day I found a free chat system software and installed it on my blog. This way whoever visited my blog and had a specific question on ecommerce, I would be available to answer it. These questions start to become invaluable as it helps build a list of blog posts and eventually a product could be created to meet the market’s demand.

Plugging Up The Holes In Your Website

The second way to increase your sales conversations is to plug up the “holes” on your website. The reason why people leave your website and never come back is because they can’t find what they are looking for. If you simply ask them what they are looking for right at the start, then you already have captured 9 out of 10 customers from the beginning. Ari gave an example of one customer who wanted to find a guarantee but couldn’t see it because his website had too many graphics that cluttered his website. If Ari didn’t ask the customer he would not have known and many more customers would have left the website because of this.

Therefore the emphasis that Ari made was to make sure you ask your customers what they want, and then take action to de-clutter what is not necessary for the website. It will make life a lot easier for your customers and visitors.

Should You Consider The Chatwise System?

This is a software that Ari and Perry Marshall developed together that helps your business increase your sales conversions. If you would like to find out more about their software you can visit Chatwise Systems. According to what Ari mentioned in his presentation on Sunday, the system normally costs $100 US per month to run. If you are part of his coaching or membership site you will receive a discount, so it may be worthwhile joining his program to have the additional benefits and the system together.

In my personal opinion this software is good for businesses who are currently established and have a reasonable amount of traffic already to their website. If you are just starting out, I would consider other free live chat software such as Volusion that have similar capabilities. There is also a paid version of Volusion for only a once off fee of $29.95 that gives you everything that you would need.

The biggest mistake I see new marketers on the Internet make is they try to compete with people who are massively successful right off the bat. They are trying to jump way to high too fast. Think of it more like being in the Marine Corps. When you first enlist you go to Boot Camp and you are considered a nobody or a recruit until you graduate. Then you are a private and are somebody, but still under just about everyone else.

In a couple years you will probably pick up Lance Corporal and will have a bit more respect, but still have to do everything all the other NCO’s tell you. In 3-4 years you should pick up Corporal, it’s then when you really start to feel like you are part of the team. Right now many people are starting to establish themselves and root themselves deeply in many of the popular niches.

So if you want to be where they are you still can, it’s very possible. But it won’t happen in a week or even a month. You’ll have to work your way up just like you would in the Marine Corps or any other branch of the service. The best way to work yourself up is to start an SEO Optimized Blog and start posting unique content on a daily basis. If you are working full time and have a job already you can outsource this content for about $6.00 per article. You can use these articles as posts.

You also want to get backlinks to each of your posts and start building a strong blog this way. The more content you generate for your blog the more of an authority figure you will be considered in your niche. If you will be doing this in a very popular niche it could take 1-2 years before you even start to get noticed. However if you can find a niche with buyers that isn’t quite as popular you can probably get there within six months.

Setup your Blog to start collecting email addresses from day one. We use aweber but there are a few other good sources out there. Also do some internal linking within your blog in addition to getting outbound links back to your blog. Also link out to a few competitors in your posts and on your linkroll. This may sound like business suicide but the truth is Google will trust your site more if you start linking to other sites. A resource site in the eyes of Google is a lot more valuable than a thin affiliate site.

The main thing is to be consistent with your content and posts. Remember even one post per day when you get home from work is 365 posts within a year. Unfortunately most people will read this article and do nothing. But if you do take some action you’ll be very happy with the results within a year or so.

There are a lot of businesses that are already changing from retail businesses to online business due to the wholesale drop shipping companies, this is because with a drop shipper you basically eliminate all the extra costs of shipping, handling and running a store. If you have also sold products using auction sites like eBay, then you would also know for a fact that with the drop shippers you gain the leverage to compete easily with other online sellers.

Of course there are still people who are a bit skeptical about using the wholesale drop shipping, due to the fact that you have to buy with bulk prices, thinking that storing the products could pose a problem for them. However they forget the fact that it is the drop shipping company that will be handling the storage and even the inventory of your products. This way, you won’t see yourself stuck with large quantities of products that are no longer selling in the online market. Take electronic products as an example, these items are updated in a very fast pace, and there are newer models even before you can finish selling all your items. If you didn’t use a drop shipper you will always have these items in your inventory which in turn only costs you more.

This is why there are a lot of sellers found in the online auction sites who can easily afford to sell their items at very low prices, they could have possibly chosen to use a drop shipper, eliminating the costs for storage and enhancing well in highlighting their products to be sold in the market. You also need to work at how to anticipate business loopholes then plan on eliminating them. This is where a wholesale drop shipper comes in, other than the fact that you never need to maintain extra storage, there will be even more time for you since they also handle the shipping and delivery of the products bought by your customers.

Of course if you look in the internet for whole sale dropshippers you cannot eliminate the risk of frauds, so you must use a reputable internet directory like SaleHoo to look for one. SaleHoo is one of the longest running internet databases, and conduct a strict test before allowing potential candidates to be listed in their website. When you become a member of SaleHoo, you will then be able to choose from thousands of drop shippers to use for your online business.